Our successful case studies all have great links to local groups that help to promote their sessions and bring in new people. Some links can be reciprocal such as physios and U3A. Can you build a link with a local physio where you advertise them to your players and they advertise you to their clients? Groups such as the local doctors surgery or local council have the same goals as you with regards to fitness and wellbeing, see if you can form a link to work together towards this common goal!
When your main club problem becomes too many people for your daytime court slots. It’s a Jo Robinson kind of problem…
This is one of the best case studies I have read. Ebbisham challenged itself to reach a target audience of the over 50’s who played little or no sport. From scratch these sessions now have 50-70 players attending every week.
Note that this was not an exercise in converting squash or tennis players to Racketball it was to promote the game to “not sporty” people and build a brand new community. This is an incredible story.
If your club has not yet embraced Racketball/Squash57 follow this link to see nine good reasons why it should... https://www.uk-racketball.com/racketballs-advantage-to-your-club.html
UK Racketball launch development project with England Squash
By ALAN THATCHER – Squash Mad Editor
Mark Fuller, founder of UK Racketball, has wide ranging plans to increase the numbers of people playing the game once squash clubs are fully open for business following the Coronavirus lockdown.He is partnering with England Squash to produce a range of resources to help clubs and coaches bring new people through the doors to try racketball.
For many squash facilities in the UK, the popularity of racketball is helping to keep clubs alive. Underscoring this trend, several clubs were reporting more court bookings for racketball than squash before the lockdown. This is true even at some clubs that have invested heavily in promoting their own squash academies...
Follow this link to view the full article https://squashmad.com/breaking-news/racketball-revolution-ready-to-boost-numbers/
Development Project Day 3
A study looking at the impact of individual sports on mortality found racquet sports reduced the risk of death by around 47%. They didn't find such effects for people who took part in rugby, football or running…
"If you want to stave off death for as long as possible, you might want to reach for a tennis racquet," The Guardian reports.
The sport of squash was found to be the healthiest sport, according to Forbes and the calculations based on expert feedback
More information and articles from the Guardian and Forbes magazine showcasing the amazing benefits that playing a racket sport has on health shorturl.at/aiuGI
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